Supplement Brand ESSENTIALS
Besides a product and a manufacturer, what are the ESSENTIAL items that a Supplement Business has to have?
At PURE Private Label, we’re obsessed with supporting supplement brand owners and helping them scale their business.
Because of that, we’ve put together this guide to help you make sure you’ve got everything checked off of your list!
Let’s dive in…
Every Supplement Brand Needs:
Label Design:
The label of your product is your billboard to the world! Our experienced design team can help you get the exact look that you need to break through the crowd.
Ask your Account Manager about label design to learn more.
Label Print:
Once you’ve got it designed, you need to get your label printed! You can print on your own, or take advantage of our cost savings with strategic partners to get your labels printed.
It’s just another way we can support your brand!
Website Design:
Your online presence is your storefront to the world!
Having a professional website can make all the difference, and it’s important to get this part right!
The good news is, you don’t have to become a web developer to get it right. Our partnered agency, RevMulti, specializes in creating Shopify sites for Supplement Brands.
To learn more about web design and claim your special price for being a referral from Pure Private Label, Click here >>.
Marketing Support:
There is a lot of “B.S.” in the world of dietary supplement marketing, and we have paid for our fair share of bad information through workshops, trainings, and agencies.
Along the way, we learned how to scale and grow our own brands and the brands that work with our partnered agency, RevMulti.
That’s why we created the ShopBytes Newsletter – to give you those tips and tricks absolutely free because we know that our success happens together. Click here to Subscribe to the ShopBytes Newsletter >>
Credit Card Processing:
A lot of people don’t realize that dietary supplements are outside the terms of service for PayPal and ShopPay.
That means that PayPal and ShopPay do not support dietary supplement transactions.
If they audit your store and find that you’re selling supplements, they will cancel your payment account – effectively strangling your business.
The best way to avoid this is to have a merchant processor that supports dietary supplements.
We have a trusted partner that we have used for years in BankCard and have done Millions in transactions with them.
If you’d like to set up your own compliant merchant account through BankCard, Click Here >>
Organizing a company:
Important disclaimer: I am not a lawyer and no part of this email should be considered legal advice. Before making any legal or business decisions, you should consult with an appropriate professional such as a lawyer or accountant in your field.
Most of the brand owners that we work with have chosen to create an LLC (Limited Liability Company) for their brand. You can do that easily through LegalZoom if that’s what you choose to do.
Thank you again for the opportunity to support your brand.
Talk soon!
Rush Ricketson
CEO, Pure Private Label
Follow Rush on LinkedIn for more content like this (LinkedIn’s “Top Entrepreneurship Voice”).
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